Blogs (short, informative articles of 350+ words) can be an enjoyable hobby and a way to earn additional income. Creating a personal blog is a great way to share feelings, interests or concerns. You can also blog for a living by helping businesses communicate their in-depth messages. Learn the essential components for creating an optimized blog with rich, engaging, informative content, images and video. We'll discuss social media platforms, how to promote your blog, how to connect with other bloggers and the importance of guest blogging. No writing experience necessary. Bring a laptop if you want to follow along real-time.